In my last blog post, I made the case for why link bait needs to go the way of the toilet spider hoax email. Today, I'm excited to see that I'm not alone in this sentiment.

Remember back in the late 90's when you'd regularly receive emails warning you of the dangers of toilet spiders, or promising cash from Bill Gates or a free trip to Disnelyand in exchange for forwarding the email? Maybe you had a particularly gullible friend or family member who would frequently forward such emails to their entire address book. Aren't you glad that trend died down? I know I am.